Visiting the local market to buy meat or fish always turns messy. You might not like the smell, or you might not have the time. Sometimes, the meat or fish may also be a day or two days old, and kept in cold-storages. A lot of foodies who like their meat fresh and juicy do not prefer the packed frozen meat. And let’s not even talk of the added preservatives But, India is a predominantly non-vegetarian country, despite what you might think. According to the Sample Registration System (SRS) survey of 2014, 71 percent of Indians over the age of 15 are non-vegetarians, and the country consumes meat worth $31.95 billion in the year 2022-23 and expected to grow by 10.87% (CAGR) till 2027. Some reports also suggest that 90 percent of this meat demand is handled by unorganised local markets.
After doing independent market research with non-Veg consumers, they found out that there was a common problem amongst all of them and that was hygiene and freshness of the raw chicken, meat. It was not easy to trust just any butcher in the town and there was hassle of trust and quality that every consumer went through. Due to this consumer were left to face multiple health hazards because of bacteria present in the stale chicken, meat or fish. The problem by the chicken was not fresh is because it was kept frozen for many day before consuming and hence it would not taste the same as freshly cut chicken.

Bihar based Freshsharp was founded by Majaj Hasan aiming to make meat-eating a pleasant experience, FreshSharp is an online platform to order best quality and fresh chicken, meat and seafood with timely delivery at your door step.at the earliest. Which is available on e-commerce platforms. Freshsharp delivery is within 30 to 45 minutes if it’s not delivering with in due time subsidies of 25% amount. He is able to maintain the quality of Non-Veg item through stringent hygiene process and freshness and have also developed cold supply chain to reduce the wastage.

Majaj Hasan planned to solve this problem by entrusting the consumers with our standardised product and 100% Quality checked chicken, mutton, Fish with the help of Technology. By Using set SOP to maintain safety and quality Improve supply chain visibility and traceability Avoid companies experiencing food quality issues AI for quality checking Product delivering through cold aluminium box with controlled temperature.